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What is Not a Design

Written by Corinne Day on 17 October 2007

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The term 'design' is used rather flippantly. However, it is important to know when something cannot qualify as a 'design'.

In the United Kingdom, in order to register a design, and to qualify for the registered design right which lasts for 25 years, you need:

A design

Novelty

Individual character

And it must not be EXCLUDED from registration, i.e,

-A component part of a complex product ( a product which is composed of at least 2 replaceable component parts permitting disassembly and reassembly of the product) not visible during normal use.

-Purely functional designs, i.e. they must have some aesthetic purpose.

-The interface exception, e.g. excludes designs which require a mechanical connection to the product.

-Designs contrary to public policy or the accepted principles of morality.

-Certain emblems.

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