Home > Reading Room > It's no to GUCCI in Sweden

It's no to GUCCI in Sweden

Written by Waheedan Jariwalla on 20 March 2009

« Return to Reading Room

The House of Gucci, better known as simply Gucci, considered by many in the fashion industry to be one of the most famous, prestigious, and easily recognizable fashion brands, is left without trade mark protection of its emblem, two G's face to face, in Sweden.

Gucci's iconic emblem is already owned by a firm in Gothenburg, Sweden. Although Gucci argued that it was one of the word's largest fashion brands and its trade mark, which is a monogram, is recognized worldwide, the Swedish Court of Patent Appeals (PBR) still rejected Gucci's trade mark application.

If you'd like to know more about this article please send an email to Unknown quoting the article title and any questions you might have, alternatively call the office number on 02380 235 979 or send an enquiry through our contact form.

Want to speak
to someone?

Complete the form below and we’ll call you back free of charge.

Visual Captcha